Tote Einträge: Anteil der Live-Produkteinträge in 10 britischen Online-Shops, die tatsächlich ausverkauft waren [OC]
Von PlatypusTrue9697
Tote Einträge: Anteil der Live-Produkteinträge in 10 britischen Online-Shops, die tatsächlich ausverkauft waren [OC]
Von PlatypusTrue9697
2 Kommentare
Source: my own scans of 10 UK online stores (July 2026), reading each store’s public product data (Shopify /products.json and WooCommerce store API). A listing counted as dead if the product page was live and indexable while every variant was out of stock. Stores capped at 2,000 listings per scan, anonymised to sector.
Tool: a small custom scanner I wrote, chart in matplotlib.
Context: I got curious after manually reviewing 135 UK shops and noticing how many were still ranking on Google for products they couldn’t sell. The pattern held at every store size: the owner watches the admin panel, the shopper sees the search results, and nobody notices the gap.
They do it on purpose. If you get directed to them you won’t get directed to their competitor. And maybe you’ll find a substitute they do have in stock.