Früher habe ich den Großteil meines Einkaufsgeldes ausserhalb von Klamotten im Migros-Konzern ausgegeben. Sei es Unterhaltungselektronik, Sport- oder Gartenartikel … was auch immer. Sie hatten gute Preise und Auswahl und einen tollen Anreiz durch das Cumulus-Programm. Abgesehen davon, dass ich schon sauer war, als sie all diese Geschäfte geschlossen haben.
Dummerweise kaufte ich weiterhin bei der Migros ein, obwohl mich deren „Tiefpreis“-Strategie massiv zu stören begann. Es ist wirklich transparent, was sie tun. Sie haben ihre Budgetgrenze abgeschafft, machen andere Produkte neu und bringen sie wieder auf den Markt, oft mit schlechterer Qualität („neues Rezept“) oder anderer (kleinerer) Verpackungsgröße und kleben dann noch ein „Tiefpreis“-Label darauf, als ob die Leute nicht merken würden, dass sie insgesamt tatsächlich mehr bezahlen.
Aber für mich ist jetzt der Bruchpunkt…
Aquella-Wasser. Der Grund, warum ich weiterhin bei Migros eingekauft habe, ist, dass sie im Gegensatz zu Coop Wasser im mittleren Preissegment (3,20 bis 3,70, natürlich in den letzten Jahren immer teurer) hatten. Und jetzt werden sie es natürlich los. Die einzigen Optionen sind jetzt Aproz zum doppelten Preis oder ihr beschissenes, supergünstiges Leitungswasser.
Dabei geht es eigentlich nicht um das Wasser, aber es ist nur ein weiteres Beispiel dafür, wie Migros von einem guten Unternehmen zu einem wirklich beschissenen und dummen Unternehmen geworden ist. Glücklicherweise gibt es bereits Konsequenzen, da sie schnell Marktanteile verlieren. Auch für mich besteht jetzt kein Anreiz mehr, sie anderen Geschäften vorzuziehen. Juhu Tiefpreis.. Fuck Migros!!
(Ich verstehe, dass die Leute unterschiedliche Meinungen zum Kauf von Wasser in Flaschen haben, und das ist gut für Sie, aber offensichtlich gibt es dafür einen Markt, auch ich.)
https://i.redd.it/5lct5t73zl5h1.jpeg
Von esche92
21 Kommentare
Dude, Migros has been dead alive for a while. Also, buying bottled water in Switzerland is beyond questionable.
Like every other store, they need to somehow compensate for all the thefts.
I prefer them over lidl and aldi in terms of shopping experience. In the end food costs are only 10% of the monthly spending.
Shopped at Migros my whole life and i am coming to the same conclusions. Sadly.
Aquella was also from the Aproz source as far as i know. Just cheaper.
Aproz and „their shitty super cheap tab water“ which I assume you mean is the MIGROS Water as they dont have M-Budget Water anymore are both from Aproz and probably even the same tab.
Products change, get over and used to it.
Anybody in Switzerland whether on a budget or not shouldn’t buy bottled water for at home.
Aquella *is* Aproz in a different bottle for cheaper. (I think M-Budget was exactly the same water for the same price)
Oh please…. 🙄 Cry me a river
Migros behavior pissed me off too many times. They try to sell the thing of being „close to the people“ with the merci bullshit and the cooperative federation thing.
Then they raise prices, rebrand mbduget, fine you if you don’t pay a pastic bag, stalk you if your kid eats a piece of gipfeli in the store and close their subsidiaries left and right making a lot of people loose their jobs because „profit“.
The world is not the same since mivella left us😔
Kind of unrelated but I hate them after working there as a cashier for like a year. I was supposed to work at 50% due to health issues and at the end of my contract my boss was making me do 6:45-19:15 shifts 5 days a week for like a month straight.
I was so exhausted I was crying and begging her to let me go home and she just said „no I can’t“ because they refused to hire another cashier with a shitty paid-by-hours-contract anyway. At some point the shoppers were worried about me and wishing me luck lol.
I KNOW I should have assert myself or something but it was my first job and I needed to pay my rent!!
I know they’re a greedy corporation anyway but when they hired me they were bullshiting me with „we’re a family“ and „we care about our workers health“ and I was naive I guess
I don’t see how one could be loyal to any “Swiss supermarket” as they all sell terrible quality food with insane high prices. I tend to check Migros to see how fresh the vegetables are today, if it is not up to standard, then walk to a Coop and if it the vegetables are rotten there too, I go to Lidl, and so on …..
Not the point of the post, but why do you buy bottled water in Switzerland?
It‘s great that a lot of you are not into buying water bottles (I even added a disclaimer about that at the end of my post), but to add a little perspective if you work construction you usually have to have some beverage with you. There‘s a lot of choice including sugary lemonades so possibly water is not so bad. Add to that the smaller stores only having the higher price options too..
Hannewater is best quality and free of tap a discretion!
McKinsey does what McKinsey does….
I think the „Migros“ water (once M-Budget) is Aproz source too and costs 1,50.- for 6×1,5L
I’m glad these are problems I’ll never encounter since I’m way to poor to shop at any of these poch swiss stores. Aldi & Lidl and buying abroad for the win!
I thank god for Lidl existence. 🇩🇪🙌
For the ppl asking why do you buy bottled water : just pour some tap water in a glass and leave it for 2 days / verify your tap filters ( if you have them ) …
For OP. I prefer Vittel or Evian , since they are sweeter and you can almost always can find it at 50 % discount ( coop has , buy 2 for 6.60 ) .. Denner has it simply for 3.30 and even migros has it in some weeks
Why I prefer coop, because if you actually use that Supercard , the points on it do not disappear after a while —> also if you are a smoker … you rack up those points converted to cash in vouchers , pretty fast
it’s a massive indicator for what type of culture has now established in the company. hardcore corporate and the only thing that matters is numbers. people don’t matter anymore and neither does culture.
anyone who works in corporate knows that’s true. you don’t hire a company like mckinsey with a leadership team focused on anything but.
it wouldn’t surprise me atp if they offshore the cashiers to remote workers in bangalore that greet you in broken english on a checkout screen.
„migros“ does not exist anymore.
FAFO with McKinsey