Ferrari Boss: Touch-Tasten kosten halb so viel wie physische Bedienelemente
https://www.motor1.com/news/790467/ferrari-touch-buttons-cost-half-physical-buttons/
Ferrari Boss: Touch-Tasten kosten halb so viel wie physische Bedienelemente
https://www.motor1.com/news/790467/ferrari-touch-buttons-cost-half-physical-buttons/
42 Kommentare
Yeah but they are shit
And costs a ton more to service when the software fails.
It’s a fucking Ferrari, they can find the money for the cost
Ferrari, who makes an average revenue of approx. $150k per unit sold is concerned about the cost of a few plastic buttons and a length of copper wire.
Thats a very bad argument coming from Ferarri
These morons make like 6 digit profit on their cars, what will a few bucks change? Slopmobile
oh yes, I’m sure the 20 extra euro on a 40-100k car is gonna really ruin the car company.
Fucking morons.
Obviously that’s a dumb argument on a Ferrari, but even on a regular car how much extra can that possibly cost? It’s not like half the cost of a car is buttons.
We all know nobody reads articles, but damn… Ferrari admitted they fucked up, is offering retrofits, and increasing touch controls in future models
This is sad, man. And I don’t mean the article. But rather how many people don’t even bother to read it before commenting.
Make it an option and I’m sure they will find out what their customers really want.
Did anyone in the replies read the article? They’re admitting that the reason they (and other manufacturers) went with touch buttons in the past was because it was cheaper. Anyone who has been following Ferrari recently know that they’ve recently opted for physical buttons again for a system designed by Jony Ive. They’re also admitting it was a mistake and are offering retrofits.
Speaking of which, I think the newer interfaces are a very nice compromise between the benefits of both physical buttons and digital displays.
Retrofitting cars with physical buttons? Good.
Saying fuck the cost, we’re going to do it right? Good.
How it should be.
This is where a business should adhere to the term ***The customer is always right***
They like physical buttons, you do not.
It doesn’t matter the reason, you need to put physical buttons in your car because that’s what the customer wants.
their cars start at around $400,000. Even if it cost extra as a package just keep the buttons in there please
And feels half as expensive as well
Feels cheap too
Yes but you can charge more of it, because they look much more cooler.
TBH I’m surprised they’re only half as expensive. With all the r&d saved by not having to design all the individual molds and switchgear I’d have thought that touch screens would be way less than half the cost of traditional buttons.
The article mentions that ferrari is going back to using physical buttons but the comments section doesn’t realise that because no one reads the articles
Clearly their formula one team is doing it wrong as the steering wheel, as used by Lewis Hamilton and Charles LeClerc) has no touch panels and LOADS of physical buttons, dials and selectors.
Isn’t the EU looking to regulate so we have a mandatory set of physical controls for key functions?
This sort of cost cutting at the expense of safety is why we have regulations.
Because cost is always a factor when people buy a Ferrari
Gentlemen, a short view back to the past…
Just what everyone needs cheaper Ferraris
Newer tech isn’t always better in all aspects. In fact with nowaday enshitification trend, it’ll be worse.
If only it were supposed to be a premium vehicle or something…
Good to know they’re working hard to keep Ferraris affordable
ITT: All Ferrari buyers up in arms!
Batshit crazy for Ferrari to talk about cost-cutting when they PRINT money. Shareholder capitalism in action, folks.
And a Volkswagen costs a tenth of a Ferrari.
Ferrari Boss: what i meant is, it cost us half as much. You 🫵will pay a premium for these fancy new buttons.
Why not just put a sticker on the dash that looks like a button? Thats cheaper too. Just make a good product and charge a reasonable price instead of trying to enshittify everything.
No shit, this is why they are in every car now. And I’m not buying a new car until this trend is reversed
Are we actually penny pinching in a Ferrari? I get it in a vw up. But at their prices surely they can afford a few buttons.
Like it’s a big difference on a Ferrari 😂
A Prius costs way less than a Ferrari. Doesn’t make me want to buy one.
That really matters when you car is 100k+
Yes. Touchscreens have always been about saving money.
But in a Ferrari? Do their customers _actually_ care about the extra cost of physical controls?
I heavily doubt someone buying a Ferrari cares about the cost of buttons lmfao
I’m never buying a Ferrari, but this goes for other vehicles. If I test drive one and it has a screen, and I test drive another and it has physical controls; the latter is much more likely to result in a sale.
So from that perspective, buttons might be the better investment because I don’t think I’m in some strange minority.
Money>safety