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    EXKLUSIV: Google teilt Werbetreibenden mit, dass es im Jahr 2026 Anzeigen auf Gemini bringen wird. Die Diskussionen sind das erste Mal, dass Werbetreibende direkt von Google über die Monetarisierung seines Gemini-KI-Chatbots hören
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    EXKLUSIV: Google teilt Werbetreibenden mit, dass es im Jahr 2026 Anzeigen auf Gemini bringen wird. Die Diskussionen sind das erste Mal, dass Werbetreibende direkt von Google über die Monetarisierung seines Gemini-KI-Chatbots hören


    EXKLUSIV: Google teilt Werbetreibenden mit, dass es im Jahr 2026 Anzeigen auf Gemini bringen wird. Die Diskussionen sind das erste Mal, dass Werbetreibende direkt von Google über die Monetarisierung seines Gemini-KI-Chatbots hören

    https://www.adweek.com/media/google-gemini-ads-2026/

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    12 Kommentare

    1. ApathyMoose on

      Depends how they do the ads.

      If you ask Gemini about how much watts it takes to charge a Dell Pro 16 and it tells you and gives you links to Best Buy and Amazon as first results because they paid… like it’s not the worst thing ever.

      If it just starts throwing ads like YouTube before a video then that’s borderline insane

    3. logosobscura on

      A few problems with this idea beyond the enshittification for users:

      1) it’ll cannibalize Search with a lower margin. There won’t be higher overall ad spend, just more targeted to better ROI.

      2) if it ends up in the context, it could very quickly cost more in inferencing that ad spot.

      3) people will stop trusting the outputs quite rapidly.

      Also, are they, fucking Google, bleeding that much that they need to do this right now? Yikes.

    4. JDGumby on

      So, what they’re saying is that they plan to make people stop using Gemini in 2026? What a weird thing to do.

    5. ifupred on

      Called it. ChatGPT wouldnt have done this in a vaccum. They knew it was coming.

    6. creggor on

      Keep on poking that bubble, see what happens. The MOMENT ads are injected into these platforms, it’s over. It’s wild they can’t see this coming.

      People are just getting to grips with the tech that already siphons their data for use in marketing— this is another level of greed, IMO.

    7. chewwydraper on

      The problem is AI is zero click by nature, so unless you’re an industry that thrives off CPM campaigns, you won’t be getting clicks on these ads.

    8. teleportery on

      „I’m sorry Dave I’m afraid I can’t…

      respond to that until you stand up and shout McDonald’s for me real quick“

    11. virtual_adam on

      The US economy is about 98% funded by ads directly or indirectly (pixel tracking and data sales).

      If you think the entire Fortune 500 is just going to give up on that once people move to more time on LLMs and less elsewhere, you’re essentially talking corporations committing suicide willingly

      This isn’t an OpenAI, meta, anthropic or Google question. Ads are how US employees get a paycheck

      A world without ads is probably scarier for the small / medium sized businesses who depend on TikTok / Instagram / Facebook ads to make money than it is for end users

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