[OC] US -Toyota -Verkäufe nach Modell (Juni 2025 gegenüber 2024)

Required comment:

Graphic by me created in Excel. I wanted to examine how Toyota’s models have been selling recently, relative to the same time period last year. Percentages reflect change in sales from June 2024 to 2025. Numbers reflect sales in June 2025.

I also added different shades to show gas only vs hybrid vs electric vehicle sales. Toyota sells almost no EVs, but a substantial amount of hybrids.

Explanation for some of the large changes: Venza was discontinued, Tacoma and Land Cruiser were just starting to ramp up production in spring 2024, Grand Highlander appears to be stealing Highlander customers.

Edit: Land Cruiser text value is incorrect, but bar length and percentage change is correct

Source data here:
https://pressroom.toyota.com/toyota-motor-north-america-reports-june-second-quarter-2025-u-s-sales-results/

I’m surprised Toyota still sells so many trucks. Don’t get me wrong, if I had to buy a truck it would probably be a Toyota.

But where I live at least, Ford and GM have a solid hold on the „work truck“ demographic, Ram is mostly for people who don’t *need* a truck, and Rivians are for people who don’t need a truck but aren’t obnoxious.

I still see more Rivians and cyber trucks than Toyotas, or maybe the latter two just stand out more?

Are they only selling two PHEVs?

I’m so amused by the Mirais I see. There’s two on the same street at my in-laws. I work next to a hydrogen station.