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    AMC warnt jetzt Kinogänger, 25 -30 Minuten von Anzeigen und Trailern zu erwarten
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    AMC warnt jetzt Kinogänger, 25 -30 Minuten von Anzeigen und Trailern zu erwarten

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    1. theverge on

      AMC Theatres is making it easier for moviegoers to know the actual start time of their film screening and avoid sitting through lengthy ads. A new notice has started appearing when people purchase tickets via the AMC website, warning that “movies start 25-30 minutes after showtime.”

      This already mirrors the estimated runtime of AMC’s preshow content, which includes ads and trailers, but now customers will be better informed if they want to arrive a little later without missing the start of their movie. This small change also tracks with a report made by The Hollywood Reporter last week that said AMC will soon start “addressing the preshow on its ticketing platforms.”

      Read more: [https://www.theverge.com/news/695611/amc-theatres-movie-preshow-ads-warning](https://www.theverge.com/news/695611/amc-theatres-movie-preshow-ads-warning)

    2. darth_vader39 on

      This is ridiculous and totally unnecessary.

      Audience already have trouble to be patient with long films and now this…

    3. Devolutionator on

      This is why I stopped going to the theater unless its a huge tentpole action movie. I don’t pay $20 to watch 30 minutes of commercials.

    5. boomzgoesthedynamite on

      Thank god for my local theater. No ads, 3-4 trailers. It’s amazing. And cheap.

    6. liverstealer on

      It was almost 30 exactly when I saw 28 Years Later. I enjoy trailers, which is why I arrive on time, but I totally get it if you don’t.

    8. TJPII-2 on

      So they say the unpopular part out loud and market it as a feature benefit.

      Shave off two minutes by getting rid of the Nicole Kidman ad. Market that as a benefit.

    9. PlaneLocksmith6714 on

      The intro at clueless last night where they teased the 30 min commercials then ended with “as if” was classic

    12. The_Goondocks on

      My movie the other day had a start time of 11:30. Ads played until 11:40, then the previews started, then another ad, then more trailers. Movie started around 11:55. Nonsense.

    13. Peridot_Ghost on

      As long as they’re before the movie only. Imagine if they tried to pull that crap with ad brakes?

    14. darthmarmite on

      UK here… this has been the norm for a long time here. About 30 mins of ads and trailers before every film.

    16. thebuffyb0t on

      So with the average movie now spanning 2-3 hours, you’re looking at up to 4 hours at the theater once you factor in ads and previews… meaning a 9pm movie will let out at 1am? And they wonder why no one’s going? Who has that kind of stamina??

    17. Vernerator on

      This is why I’ve started adding about 20 minutes onto the reported start times before I show up.

    18. sucobe on

      “People aren’t coming to theatres like they used too. How can we fix this?”

      “More ads”

    20. EPCOpress on

      And they don’t understand why people stop going. Ads and $20 popcorn? No thanks

    21. Ghstfce on

      Completely justifying my decision to skip theaters since other people tend to ruin the experience.

    22. VacationExtension537 on

      So it’s 25-30 mins of ads then 25-30 mins of trailers and then movie? Or is this just what we already have of 25-30 mins of shit before movies? I don’t see the problem if it’s the latter. It lets you know you can arrive 20 mins after the scheduled start and still see movie. I like that it tells you how long it is

    23. Bitmugger on

      It’s like they literally want to close down the movie theatres! 30 min of ads, snacks are so over priced it’s ridiculous and about 3 days after you’ve seen the movie it’s on a streaming service or rentable for 1/10 the cost of a night out. Plus theatre etiquette is out the window, chatter and phones every single time.

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