Democrats innoviieren 20 Millionen US -Dollar Studie, um herauszufinden, wie man mit Bros auf YouTube kommuniziert
https://gizmodo.com/democrats-commission-20-million-study-to-figure-out-how-to-communicate-with-bros-on-youtube-2000611117
Democrats innoviieren 20 Millionen US -Dollar Studie, um herauszufinden, wie man mit Bros auf YouTube kommuniziert
https://gizmodo.com/democrats-commission-20-million-study-to-figure-out-how-to-communicate-with-bros-on-youtube-2000611117
39 Kommentare
Step 1: Actually talk to them instead of treating them like research subjects in a lab.
Democrats dont have the balls to hear the truth about this
It’s like 20% of the cost of TACO birthday military parade, not much according to MAGA.
Very strong „using wikipedia to look up Gen Z slang“ vibes
Don’t have party leaders old enough to not just be their grandparents, but their great grandparents.
Jordan Klepper just did an excellent piece on this a few weeks ago. The right is messaging them from a high school age.
I remember when Bernie had a lot of young men supporting him. Corporate Dems weaponized that as „Bernie Bros“, and are now spending money to try and trick them into supporting them rather than offering one good policy.
People aren’t dumb, offer them a system that will improve their lives and they’ll support you. Offer them nothing and they’ll be open to listening to the other side.
After FDR’s class based new deal programs, they had to invent term limits because he was so popular, had 80% of congress, and ran the table for decades after.
Once Dems pivoted to the right and backed corporate interests over workers, we entered this era where we seesaw back and forth
I’m gonna go against the grain here and say: good.
Because believe it or not *this is exactly what the Republicans have been doing since Obama*.
The Democrats relied heavily on their alignment to social progress and positive trends which they thought were intrinsic to society, not realizing that without proper maintenance, pests and weeds like antisemitism, Naziism, fascism, and general bigotry would infect and destroy a lot of progress.
I’m not saying this is definitive, but I am saying this is the right step in the right direction
Do Democrats ever …_socialise_? It’s not that hard to blend in and talk to people with opposing views.
I think this is more about how they can blend their robotic slogans and one-liners that they need social media to clip in a more conversational way.
Democrats it’s really a simple concept. Stop acting like pussies. That’s literally it.
„Hey let’s learn how to pretend we care about them“
Appealing to the young is easy, you just have to promise *actual* change. The young look at the world they arrive in and think „well this is kind of shit“ and the Democrats have fled in the opposite direction of the „hope and change“ agenda that bought Obama’s 2 terms. They’re barely even pretending that they are going to change the system whereas Republicans are yelling to burn it all down, which is change, but they just lie about how/ why/what they’ll do and what the impact will be.
Who could have known that the secret sauce was just lying to people, all day every day. Politics, eh.
This reminds me of businesses saying, “No one wants to work anymore.” A few years ago. No…you aren’t offering a decent wage. Dems don’t have a messaging problem, they have a message problem. Stop being greedy fucks and give up the corporate cash. Get rid of the dinosaurs running your party. Enough with the sanctioned insider trading and legal bribes. Offer voters a reason to vote for you, quit worrying about losing your job and do your job.
They had the bros with sanders pre 2016. Maybe party leadership and its ties to the media need to stop being kingmakers and tank anyone that is not in line for the throne. They did this shit with Howard Dean, Edward’s, tried to do it with Obama (but failed), did it to Sanders, and didn’t allow anyone the opportunity to compete in 2024. They think they can centralize consent of the electorate instead of the best candidate rising organically and letting the party unite behind them.
I can’t stand Trump (or most wannabe Conservatives currently in Congress for that matter) so I end up voting Democrat but it’s really becoming an ask to ignore their stupid and continue. Every damned culture war doesn’t have to be a hill to die on. FFS, pick someone with half a brain who is not older than Methuselah and move to the center where the vast majority of people live and address issues that make a difference to people’s lives. Sorry. End of rant 🙂
If the study does not conclude that with “Get goofy Tim Walz to say bad words on podcasts” they will throw it away. Party leadership is too ideologically captured to even shift towards appealing to men. They put all their money that ethnic groups were going to vote 90:10 for dems forever all it took was republicans to take maybe 8 percent of that electorate to mess them up electorally in big cities.
But let’s keep talking down to people and see how that works.
They have already published some of the results of the study:
https://www.politico.com/news/2025/06/03/democrats-young-men-study-00384370
Some choice quotes
„[Men] described how the Covid pandemic left them isolated and socially disconnected. They also said they now feel overwhelmed by economic anxiety, making “traditional milestones,” like buying a home or saving for kids’ college, “feel impossible,” an analysis of the research said.“
„Another Latino man from Las Vegas said that during the 2024 campaign, Harris focused on, “Oh, I got Beyonce on stage with me. Oh, I got Lady Gaga on stage,” and “it just kind of felt like, what does that have to do with me? I’m trying to move up in life““
Remember that trumps deportation agenda was partially fueled by telling people it would bring down housing prices and increase the number of jobs. When there’s a glaring failure in the economic system and one party says let’s do nothing (see Biden claiming the economy was perfect in 2024), and one says let’s fix the problem with fascism, eventually people are going to say let try the fascism. I honestly can’t see a path to victory for the current democratic party, since while both parties are committed to upholding a fundamentally broken and unfair system, at least the Republicans are able to lie to their constituents, something the democrats couldn’t even be bothered to do in 2024.
They just need to focus on promoting a sense of belonging. I actually predicted this back in 2020. When you are a teenager growing up, you crave an identity more than anything. This is why you have people doubling down on being swifties, geek culture, sports nerds, gamers, whatever.
It’s a very vulnerable time for a young person, and nobody is more vulnerable than young men in this state. This is simply because nobody wants a young man. Young women are hunted like prizes sadly even before they turn 18, but a 15 year old guy is one of the most rejected demographics. The women your age are dating 21 year olds with cars, the adults don’t think you are cute anymore, you’re just a young punk. Any sign of confidence is viewed as arrogance. Nobody respects you. Everyone talks down to you and patronizes you. This is your view of the world.
All it takes is someone…anyone saying to you „You belong, you are amazing, you are important“ and you’ll literally do or be anything they tell you to do or be just to get that sense of belonging. Young black men in cities have had it the worst because on top of being a young man, they have a racist society putting all kinds of stereotypes and prejudices on them. This is why they often get sucked into gangs. They aren’t doing it for the money. They are doing it because it’s the first time in their life that a group has wanted them.
Back in 2020, the media targeted white men as „especially bad“, and it pushed that group even further away and made them more vulnerable. Which is crazy because you are telling a 14 year old boy that he’s horrible because of what he is and what people who resembled him did in the past… which is just wrong. People need a chance to prove themselves on an even level. That 14 year old boy started following Andrew Tate or Joe Rogan because he wanted an identity that didn’t demonize him. Suddenly we have a bunch of Gen Z’ers calling themselves „alpha males“ and Joe Rogan followers denying science just because they didn’t want to automatically be branded the bad guy. Then they voted Trump, and we act surprised. I was saying this back then, and all I got was downvoted, and I was 100% right. We lost a whole demographic to the alt-right because we took our justifiable anger on people that weren’t responsible for the grievances. It’s no different than people attacking muslim individuals after 9/11 just because they follow the same religion as the ones responsible. It’s still wrong, and all it does is radicalize more people.
Go ahead and downvote me again.
Sigh… here’s a start (and it’s free), when the Joe Rogan podcast offers to have you on, you don’t scoff at it and say no. Democrats have been desperate to do away with the “too good for you” image… and they stepped in it. This isn’t rocket science, and it certainly doesn’t cost $20m.
‚Hey, I found reports that you (the Democratic party) were deeply popular with men between the ages of 17 and 35 in 2016 and you proceeded to call those men Bernie Bros and chased them off after you ratfucked their candidate?“
‚Shoot… now we have to spend another $20,000,000 to figure out what happened?‘
The problem is left wing messaging doesn’t fit into the exploitative box right wing things do.
Here’s what these manosphere fucks do. They tell the boys that:
1. all of their problems are solvable
2. their problems are caused by other people not like them
3. if you listen and spend, they too will be able to live the fantasy of deferring responsibility for personal issues and blaming other people.
It almost always comes with a message that their worst instincts are natural and they deserve to get what they want regardless of the other person.
Listen to a bunch of sixteen year old boys.
Solved. I want my 20 mill.
That is about the most „democrat“ headline I’ve ever read.
Who are these people? Where do they come from? How do we communicate?
We’d better form a committee to figure this out!
The Democratic Party stole the nomination from Sanders and then acted surprised when people did not back Hillary.
The Democratic Party is responsible for Trump 1.0.
My main question is why are the dems not fighting tooth and nail against Trump?
$20 million dollars and I would bet my life savings the solution they come up with will be to continue to talk down to and lecture the non believers harder. Just maybe on a podcast this time.
Dems will never be able to compete. The Republicans have the unlimited resources of the billionaires who are more than happy to fund all talking heads that will get Republicans in power who always benefit the rich.
This party is a fucking joke!
20 million to scour social media is wild
Well you just say what they want to hear, whether it’s based in reality makes very little difference. You don’t even need to lie well.
Sinply don’t bash them and call out hypocrisy on your side when you see misandry and etc. But they won’t do that because they are selective with their bigotry and pick and choose what bigotry is acceptable or not.
We’re torched. When do we start a party that actually represents the people?
I can tell you what I think the problem is. If someone came to me and said. „Im into this male self improvement youtuber. He talks about Diet, fitness, finance, and investing. He talks about personal responsibility, free speech, and hates censorship“ For some unknown reason… Im going to assume its some right wing dude like jordan peterson. Even tho he literally said nothing about politics. It feel like self improvement is currently being dominated by right wingers
*sees Bernie energize all the demographics that fucking hate democrats*
*very publicly use absolutely every lever of power at their disposal to stop not just him but anyone left of center-right for a decade*
*be utterly, mind boggling incompetent at politics for that entire time, until it comes time to sabotage another progressive campaign*
What could we do to appeal to young men? We’ve tried nothing and we’re out of ideas
Or they could just look up left-wing casters and throw that money at them like the Koch brothers and their ilk did with the right wing casters.
Clintons, pelosis, feinstein, schumer…
The Democratic Party is filled with super old people who don’t even talk to the young people they claim to represent. They’re out of touch and refuse to let go of power.
They actively sabotage young up and comers who threaten their control like aoc and hogg.
They will spend $20 Million dollars and conclude ‘Bro’ just like ‘conspiracies’ and ‘bullshit’. And will end up right back on step 1.
God forbid people like Bernie actually TALK to people.
Dems will do anything to avoid addressing the material conditions of the working and middle classes.
I’ll do it for 75% off. Just 5 million.
If you go on the democrats.org website, you’ll find a tab under “who we serve” for people of color, young people, seniors, people with disabilities and women.
Notice one missing? I can send my bank info for the check whenever.
How about spending that money to see why liberal voters won’t show up to vote for you? Stop trying to recruit this imaginary middle ground. Most of their policies are popular but they get drowned out by all the misinformation and propaganda. Work on your messaging not „how can we recurit the people that aren’t ever going to vote for us?“