Don’t worry, market forces will fix everything. /s
utrinimun on
Kind of disingenuous to act like Microsoft is the sole contributor. Also, these are completely different departments within Microsoft. Their goals are different. I say down with AI, but no one company is to blame.
mca1169 on
so I have an idea and it’s going to sound a little crazy but hear me out. stop…building… AI… Datacenters! literally use what you have and develop it just like any other software by taking your time and making it the best you can then improve it bit by bit over many years.
testuser765765 on
Seems we’re moving from the „loss-leader console“ era to the „you can only afford this if you finance it like a high-end smartphone“ era.
CaterpillarReal7583 on
Microsoft has seemed unusually stupid lately which is a feat considering the level they generally operate at.
MutaitoSensei on
Perfect headline, no notes.
Deep_Cycle_8682 on
We’re all trying to find the guy who did this
CreativeMuseMan on
Same as Trump and Iran situation, even he has no clue what to do.
EctoRiddler on
I love inflation
shmightworks on
Article make it sounds like Microsoft is the only company buying all the rams for AI….in terms of AI, Microsoft is just one of many, not even one of the biggest one of them.
Smallville456 on
Kill copilot and delay helix. There, fixed it for them.
I mean who does? Nobody can just manifest more production of chips, it’s kind of at capacity, it’s pre-sold out for like multiple years, it’s fucking ridiculous. Plus there’s only like a handful of manufacturers, the biggest chipmaker here being NVIDIA which has its hands in every single pot trying to output as much AI technology as possible. Microsoft is probably struggling to acquire tech as well, and they’re probably bleeding money because of the losses on AI tech so far. But everyone is still all in for some reason. Microsoft is no different other than taking copilot out of Xbox they have been relatively AI focused for a long time now, even though my opinion is that AI is kind of trash and the normal everyday consumer probably doesn’t want that shit, even if they fuck around with it they can live without it, and most creatives are pretty against it completely. But here we are.
I’m not shedding a tear for Microsoft though, they’ve been on auto-pilot for years and trying to milk consumers for everything by nickel and diming them through subscriptions, making extremely anti-consumer decisions for a while now. Just because this new lady is saying some of the right things doesn’t make everything they’ve done previously go away. They’re part of the reason we’re all in this market right now. Now they’re trying to save face. Oh and BTW they’re about to lay off a shit ton more people because Gamepass is underselling, Xbox is underselling, the games are underselling, they cancelled Destiny 2 and are banking hard on Marathon which isn’t even doing that well, they’ve yet to create a large popular gaming product in a long time that’s truly unique or innovative, and they forced people to migrate to windows 11 even though it was godawful and had literal PC breaking bugs. They’ve lost a lot of consumer faith.
AmbushK on
they are not the main cause, definitely do not help with their huge added demand. Article is low rent.
Idc what they put in it. I just want to play fun games with real human friends. Make it happen please.
Sincerely, an OG Duke XBOXer.
Fun-Can-8935 on
just let the free market to the thang /s
Puzzled-Hedgehog4984 on
What makes this especially frustrating is that Microsoft is both beneficiary and victim of the pricing structure it trained the market to accept. Once customers are locked into memory-heavy AI workflows, premium capacity stops looking like a temporary constraint and starts looking like a business model.
Excellent-Ask-4247 on
Just another reason why A.I. will never be as big as these companies think.
As soon as they lose access to the latest chips they will fall behind.
Ram chips have a lifespan for A.I. use and the Ram chips used for A.I. are not the same ones in consumer products.
This is a big reason Tech is going to get expensive because chip companies are focusing on the the A.I. ram chips because they can sell them at higher volumes, so they stop producing the consumer chips.
undersaur on
Each Helix will be a Microsoft AI server when you’re not using it. You get RAM, they get free cooling and power!
Delicious_Weekend546 on
create the problem, sell the solution, then complain about the cost. classic tech playbook
J_Class_Ford on
No memory. We’ll soon forget.
StrangeTouch7518 on
This is the CEO of Xbox saying that. She’s starting to look like an idiot.
grahamulax on
I know what to do
Time-Industry-1364 on
DDR3 and DDR3 ECC gang sound off ❤️
000r31 on
Dont worry MS have a solution, their xcloud soon to be ready for all poor gamepass users.
frosted1030 on
Sure they do. Buy ram and tell people that prices are normalized.
splendiferous-finch_ on
Layoffs are the solution to all problems – Joseph Microslop
usmannaeem on
This article sums it well perfectly.
DCCXVIII on
*They’ve tried nothing and they’re all out of ideas!*
snowflake37wao on
Most post comments on Reddit lately:
> Boo. This headline sucks.
This post is not like most.
Cisco756124 on
RAM doesn’t trickle down either? damn
greyhoodbry on
When smartphone gaming first started getting decent with live service gacha games like Genshin letting you play actual games (instead of some downgrade „phone game“) there were articles pontificating about gaming becoming phone-first in the future. Like everything would just become Wuthering Waves or something. With memory prices becoming what they are, that seems more realistic than ever
GabeDef on
Microsoft is as clueless as Meta. Both stocks should be $0.15
Gambitzz on
Do they not have a central PR team? lol
Late_Company6926 on
Lay away plans and loans and financing and subscription services to make numbers go up up up
Narradisall on
I know we can’t predict when a crash will happen but fuck if the tech industry isnt looking incredibly dysfunctional right now. If shit hits the fan it’s going to be ugly.
RogueCanadia on
I mean, I wouldn’t say Microsoft is causing it. It’s mostly Samsung, Micron, and SK Hynix.
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38 Kommentare
Don’t worry, market forces will fix everything. /s
Kind of disingenuous to act like Microsoft is the sole contributor. Also, these are completely different departments within Microsoft. Their goals are different. I say down with AI, but no one company is to blame.
so I have an idea and it’s going to sound a little crazy but hear me out. stop…building… AI… Datacenters! literally use what you have and develop it just like any other software by taking your time and making it the best you can then improve it bit by bit over many years.
Seems we’re moving from the „loss-leader console“ era to the „you can only afford this if you finance it like a high-end smartphone“ era.
Microsoft has seemed unusually stupid lately which is a feat considering the level they generally operate at.
Perfect headline, no notes.
We’re all trying to find the guy who did this
Same as Trump and Iran situation, even he has no clue what to do.
I love inflation
Article make it sounds like Microsoft is the only company buying all the rams for AI….in terms of AI, Microsoft is just one of many, not even one of the biggest one of them.
Kill copilot and delay helix. There, fixed it for them.
[„Oh, I have an idea!“](https://www.ign.com/articles/xbox-game-pass-shed-millions-of-subscribers-following-october-2025-price-hike)
I mean who does? Nobody can just manifest more production of chips, it’s kind of at capacity, it’s pre-sold out for like multiple years, it’s fucking ridiculous. Plus there’s only like a handful of manufacturers, the biggest chipmaker here being NVIDIA which has its hands in every single pot trying to output as much AI technology as possible. Microsoft is probably struggling to acquire tech as well, and they’re probably bleeding money because of the losses on AI tech so far. But everyone is still all in for some reason. Microsoft is no different other than taking copilot out of Xbox they have been relatively AI focused for a long time now, even though my opinion is that AI is kind of trash and the normal everyday consumer probably doesn’t want that shit, even if they fuck around with it they can live without it, and most creatives are pretty against it completely. But here we are.
I’m not shedding a tear for Microsoft though, they’ve been on auto-pilot for years and trying to milk consumers for everything by nickel and diming them through subscriptions, making extremely anti-consumer decisions for a while now. Just because this new lady is saying some of the right things doesn’t make everything they’ve done previously go away. They’re part of the reason we’re all in this market right now. Now they’re trying to save face. Oh and BTW they’re about to lay off a shit ton more people because Gamepass is underselling, Xbox is underselling, the games are underselling, they cancelled Destiny 2 and are banking hard on Marathon which isn’t even doing that well, they’ve yet to create a large popular gaming product in a long time that’s truly unique or innovative, and they forced people to migrate to windows 11 even though it was godawful and had literal PC breaking bugs. They’ve lost a lot of consumer faith.
they are not the main cause, definitely do not help with their huge added demand. Article is low rent.
well…i mean…..ya could…ya know….write better optimized code….
Idc what they put in it. I just want to play fun games with real human friends. Make it happen please.
Sincerely, an OG Duke XBOXer.
just let the free market to the thang /s
What makes this especially frustrating is that Microsoft is both beneficiary and victim of the pricing structure it trained the market to accept. Once customers are locked into memory-heavy AI workflows, premium capacity stops looking like a temporary constraint and starts looking like a business model.
Just another reason why A.I. will never be as big as these companies think.
As soon as they lose access to the latest chips they will fall behind.
Ram chips have a lifespan for A.I. use and the Ram chips used for A.I. are not the same ones in consumer products.
This is a big reason Tech is going to get expensive because chip companies are focusing on the the A.I. ram chips because they can sell them at higher volumes, so they stop producing the consumer chips.
Each Helix will be a Microsoft AI server when you’re not using it. You get RAM, they get free cooling and power!
create the problem, sell the solution, then complain about the cost. classic tech playbook
No memory. We’ll soon forget.
This is the CEO of Xbox saying that. She’s starting to look like an idiot.
I know what to do
DDR3 and DDR3 ECC gang sound off ❤️
Dont worry MS have a solution, their xcloud soon to be ready for all poor gamepass users.
Sure they do. Buy ram and tell people that prices are normalized.
Layoffs are the solution to all problems – Joseph Microslop
This article sums it well perfectly.
*They’ve tried nothing and they’re all out of ideas!*
Most post comments on Reddit lately:
> Boo. This headline sucks.
This post is not like most.
RAM doesn’t trickle down either? damn
When smartphone gaming first started getting decent with live service gacha games like Genshin letting you play actual games (instead of some downgrade „phone game“) there were articles pontificating about gaming becoming phone-first in the future. Like everything would just become Wuthering Waves or something. With memory prices becoming what they are, that seems more realistic than ever
Microsoft is as clueless as Meta. Both stocks should be $0.15
Do they not have a central PR team? lol
Lay away plans and loans and financing and subscription services to make numbers go up up up
I know we can’t predict when a crash will happen but fuck if the tech industry isnt looking incredibly dysfunctional right now. If shit hits the fan it’s going to be ugly.
I mean, I wouldn’t say Microsoft is causing it. It’s mostly Samsung, Micron, and SK Hynix.