Überschneidungen beim Audiohören zwischen Radio, Musik-Streaming und Podcasts basierend auf einer marktübergreifenden Umfrage unter 4.000 Audiohörern in 8 Städten. Die Prozentsätze stellen Personen dar, die angaben, jedes Medium in der vergangenen Woche genutzt zu haben, sowie die Überschneidungen zwischen ihnen.
    Globale Kontextindikatoren zeigen die geschätzte Reichweite und Größe wichtiger Audiomedien weltweit, basierend auf IFPI- und DataReportal-Berichten.

    Von MusenAI

    Share.

    6 Kommentare

    1. I created this visualisation to illustrate how people combine different audio media.

      Data sources:

      * BPR Audio Uncovered Part 2 – cross market study of 4,000 audio listeners across 8 cities measuring weekly usage and overlap between radio, streaming, and podcasts
      [https://www.bprworld.com/wp-content/uploads/2021/12/BPRs-Audio-Uncovered-2021-Overview.pdf](https://www.bprworld.com/wp-content/uploads/2021/12/BPRs-Audio-Uncovered-2021-Overview.pdf)

      * IFPI Engaging with Music 2023 – global music listening behavior and streaming usage
      [https://www.ifpi.org/resource/engaging-with-music-2023/](https://www.ifpi.org/resource/engaging-with-music-2023/)

      * IFPI Global Music Report 2025 – global music industry statistics including subscription accounts [https://www.ifpi.org/resources/](https://www.ifpi.org/resources/)

      * DataReportal Digital 2025 – podcast reach estimates based on GWI [https://datareportal.com/reports/digital-2025-global-overview-report](https://datareportal.com/reports/digital-2025-global-overview-report)

      Visualization tool:
      FigJam

    2. „Purchased music“ does that include physical media like CD vinyl and cassettes?

    3. olafminesaw on

      Only radio seems really high. Last time I turned on the radio for my 10 minute drive it was wall to wall ads the whole trip

    4. The areas in the visualization having absolutely nothing to do with the values is incredibly annoying. Why on earth are the circles different sizes then?

    5. Viralclassic on

      77% of people still listen to the radio? Was this questionnaire only advertised on the radio?

    6. Orbital_Dinosaur on

      I think your AI is garbage at visualising the the overlap data. The % number don’t make sense given the data. Eg the data says 29% of people listened to podcasts, but the Venn diagram has it at 30.

    Leave A Reply