Her mistake was thinking women would support women when this is clearly a legal matter created by a patriarchal system.
ultraboof on
“likely to lead the average Canadian consumer to mistakenly believe that your goods are somehow associated with our clients.”
that is reaching big time. I seriously doubt the average Canadian looks at “Spyce Girlz” and thinks it must be legally or commercially associated to the Spice Girls.
Joseph_P_Bones on
Not a bad way to advertise, really.
Jimrockdiamond on
And Victoria Beckham finally smiled.
rp_guy on
Should’ve named it Spyce Grilz
DogeDoRight on
Spice Girls: „Girl power!“
*empowered women start business*
„No! Not like that!“
RidiculousPapaya on
Spice Girls are fucking irrelevant at this point. I would hope such a stupid claim would be shut down by any reasonable judge. Though, it does seem like we lack a lot of common sense in the judiciary. At least for criminal cases.
DapperDisaster5727 on
Yeah, this checks out, unfortunately. When dealing with trademarks, it’s death by a thousand cuts. Sure, the Spice Girls could let this instance slide, but then they open the door for others to use their name in similar „insignificant“ instances. It gets to the point where it becomes impossible to defend your trademark, effectively nullifying it. That’s why lawyers go after everyone… and it’s not just the small fry. Big companies have to deal with this all the time.. look at Apple and Apple Records (the Beatles). They’ve had to rehash their agreement multiple times.
As an aside, I wonder who that packaging is targeting, because as an adult, the labelling is really off-putting. It looks like „fast food“ spices… or spices for tweens.. which, if I’m cooking my own food using spices, probably means I’m not interested in what looks like processed crap (not saying it is, but that’s the vibe it’s giving). I wouldn’t buy these.
hilaryflammond on
There must be a way round this without abandoning the idea of the branding completely. Spicy Girlz maybe?
cygnusX1and2 on
Well, I’m never ever listening to a spice girls song again. Ever.
Spys Curls Spicy Spices?
Dapper_1534 on
That group seems to be trying to gain some relevancy using this BS.
alicat9 on
Lmao that’s insane. I have one of these spices, never have I thought they are related to the spice girls.
Express-Towel1795 on
What a bunch of hobos man!
Fuck a reunion tour we’ll just sue young women who probably can’t afford it!
Doog5 on
Did spice girls sell food?
Aken42 on
If you havent tried her spices, you really should. We got some of the navan farmers market and now our family swears by the taco mix. The taco seasoning is great.
aburg98 on
Rename suggestion: Spyce Gryllz Seasoning
Hommeboy75 on
I had a similar situation, not with the name of my business but my logo (which was registered). My lawyers told them if they wanted me to change it they would have to pay me to rebrand. We agreed on $10K and legal fees.
itoadaso1 on
Should say it’s pronounced spy-see girlz not spice girls, if consumers mispronounce it, that’s on them 😉
Yardsale420 on
“I wanted a CD of their greatest hits but I got confused and bought a packet of Souvlaki spice instead.”
Logical_Frosting_277 on
Reminds me of the ladies in Eastern Canada that sold yarn from a shop called woolmart and got sued by Walmart. Not sure what happened with that.
Famous_Bit_5119 on
Do it, it will be great and free marketing for the spice company. AKA, the Streisand effect.
rapsin6ix on
Spyce Gyalz
SystemProud7044 on
Girl spice
Hot Mama spice
Lady spice
Girlfriend spice
Bff spice
Girl seasoning
Herb girls
Agitated_Dish_6990 on
Incoming Spyce Boyz
RM_r_us on
Super petty of them. Not one is buying taco seasoning with that name thinking Posh, Gerri et Al personally endorsed it.
NetLumpy1818 on
Shake it to the right
TooManyFactsBanned on
Yes everytime I put spices on my food, I automatically think of a girls pop group in a different country that was relevant 20 years ago.
J7W2_Shindenkai on
this branding would not have any potential influence without the Spice Girls existing first.
that’s the argument.
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28 Kommentare
Her mistake was thinking women would support women when this is clearly a legal matter created by a patriarchal system.
“likely to lead the average Canadian consumer to mistakenly believe that your goods are somehow associated with our clients.”
that is reaching big time. I seriously doubt the average Canadian looks at “Spyce Girlz” and thinks it must be legally or commercially associated to the Spice Girls.
Not a bad way to advertise, really.
And Victoria Beckham finally smiled.
Should’ve named it Spyce Grilz
Spice Girls: „Girl power!“
*empowered women start business*
„No! Not like that!“
Spice Girls are fucking irrelevant at this point. I would hope such a stupid claim would be shut down by any reasonable judge. Though, it does seem like we lack a lot of common sense in the judiciary. At least for criminal cases.
Yeah, this checks out, unfortunately. When dealing with trademarks, it’s death by a thousand cuts. Sure, the Spice Girls could let this instance slide, but then they open the door for others to use their name in similar „insignificant“ instances. It gets to the point where it becomes impossible to defend your trademark, effectively nullifying it. That’s why lawyers go after everyone… and it’s not just the small fry. Big companies have to deal with this all the time.. look at Apple and Apple Records (the Beatles). They’ve had to rehash their agreement multiple times.
As an aside, I wonder who that packaging is targeting, because as an adult, the labelling is really off-putting. It looks like „fast food“ spices… or spices for tweens.. which, if I’m cooking my own food using spices, probably means I’m not interested in what looks like processed crap (not saying it is, but that’s the vibe it’s giving). I wouldn’t buy these.
There must be a way round this without abandoning the idea of the branding completely. Spicy Girlz maybe?
Well, I’m never ever listening to a spice girls song again. Ever.
Spys Curls Spicy Spices?
That group seems to be trying to gain some relevancy using this BS.
Lmao that’s insane. I have one of these spices, never have I thought they are related to the spice girls.
What a bunch of hobos man!
Fuck a reunion tour we’ll just sue young women who probably can’t afford it!
Did spice girls sell food?
If you havent tried her spices, you really should. We got some of the navan farmers market and now our family swears by the taco mix. The taco seasoning is great.
Rename suggestion: Spyce Gryllz Seasoning
I had a similar situation, not with the name of my business but my logo (which was registered). My lawyers told them if they wanted me to change it they would have to pay me to rebrand. We agreed on $10K and legal fees.
Should say it’s pronounced spy-see girlz not spice girls, if consumers mispronounce it, that’s on them 😉
“I wanted a CD of their greatest hits but I got confused and bought a packet of Souvlaki spice instead.”
Reminds me of the ladies in Eastern Canada that sold yarn from a shop called woolmart and got sued by Walmart. Not sure what happened with that.
Do it, it will be great and free marketing for the spice company. AKA, the Streisand effect.
Spyce Gyalz
Girl spice
Hot Mama spice
Lady spice
Girlfriend spice
Bff spice
Girl seasoning
Herb girls
Incoming Spyce Boyz
Super petty of them. Not one is buying taco seasoning with that name thinking Posh, Gerri et Al personally endorsed it.
Shake it to the right
Yes everytime I put spices on my food, I automatically think of a girls pop group in a different country that was relevant 20 years ago.
this branding would not have any potential influence without the Spice Girls existing first.
that’s the argument.