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    27 Kommentare

    1. Fine if they also ban ads for people being unhealthily fat, but for some reason that is promoted as ‚body positive‘?

    2. Adventurous-Big8826 on

      And yet you could have a morbidly obese model and it would be celebrated. 

      If there’s a healthy look then it needs to go both ways. 

    3. Neither_Mud_3212 on

      Anyone over 100kg should be banned for modelling as well then, unless they have a body-fat ratio less than 17%

    4. I would actually like to see my body type represented. Just an average weight, not under and not over. That would be nice for a change. And someone short, for the love of God.

    5. InsideOutCosmonaut on

      I’ve seen a lot of unhealthily fat models in ads, definite double standard here.

    6. Instabanous on

      Wow I didnt know they started doing that. There have been models who worked right up to their death from anorexia.

    7. ApologiseMeowMeow on

      Obese female model is empowering

      Obese male model fat and gross

      Skinny models unhealthy.

    8. 1) Thin people exist, and;

      2) They have absolutely no basis whatsoever to have made the judgement that she is ‚unhealthy‘ or that any such health issues in fact relate to her size/weight.

    9. pringellover9553 on

      I actually don’t think this model looks unhealthily thin at all. There’s plenty of very thin & unhealthy models out there but this one it seems her natural frame?

    10. The article says it is more about the pose making her look even thinner than she is. Which was considered irresponsible. It also says Next faced a similar censure for a similar issue.

    11. It’s a weird camera angle but IDK how you can say it’s promoting the thinness of her legs when she’s wearing slacks lol.

    12. Double_Baseball_2392 on

      The model in the ad doesn’t look ‘unhealthily thin’ to me, she’s slim yeah but I wouldn’t say she looks ‘unhealthy’.

    13. This is amazingly disgusting body shaming.

      „The ASA also said the model’s head appeared out of proportion with the rest of her body which further highlighted her small frame.“

      This is a piggish comment about a persons physical appearance. It appears the Advertising Standards Authority is not fit for purpose.

    14. Deliriousious on

      Oh, so a morbidly obese person is body positivity, but a thin skinny person is unhealthy?

      Fucking double standards.

    15. No_Cauliflower_81 on

      Really curious to see what the people who made the decision look like lmao

    16. Visual-Economist5479 on

      She does look pretty skinny but unless she actually has an eating disorder or is clinically underweight what is the problem?

      Cant have it both ways, if you are going to ban people who are skinny then ban the fat ones too.
      There are plenty of adverts where they are spinning around ice skating and that – ban

      We can then have just average people, fine by me

    17. I get why companies shouldn’t be promoting unhealthy body types. But to me, she doesn’t look too thin. As someone of this build, who struggles to gain weight (but is still a healthy BMI according to the NHS), it actually feels pretty shit to have my body type deemed unhealthy.

    18. -ghostfang- on

      Is she trans with that narrow of a pelvis?

      M&S had a different model recently I believe was trans. If she was a woman, she looked too skinny/underweight and gaunt. Parse her as male bodied, and she just looked like a slim person. This isn’t intended to be transphobia btw it’s just a difference in male and female frame/bodyfat.

    19. Good. With the return of the super thin trend (and the thinspo rampant on places like tiktok) it’s good to see at least lip service to the idea that we should challenge the kind of images that we know cause eating disorders.

    20. Oaken_Spiritus on

      Are they gonna start banning adverts with fat people in as well then?

    21. Inglorious555 on

      People (especially Men) will rush to shame bigger people as proven on this Thread but are quick to thirst over or get in the Dm’s of bigger women, it’s not uncommon for people to get with bigger women and either shame them for it or keep them secret.. it’s weird.

      I bet plenty of the people who are fatshaming in this thread fit one of these categories or has done at least once in their life.

    22. So isn’t that discrimination in itself? Like people who have no problem saying “omg you’re soo skinny, you’ll blow away” but it’s not ok to say “omg you’re so fat, hide the cakes”. Hypocrites.

    23. South_Leek_5730 on

      Thin people don’t buy as much food. We live in a capitalist society built on consumption.

      Thin bad, fat good.

      This isn’t complicated. Celebrate obesity. There is more consumption in that. Lots of consumption. Did somebody say Just Eat?

    24. Ok-Lifeguard9446 on

      Thinspration isn’t something M&S want to be doing. Surprising no one picked this up there.

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