Heute, wie immer und jetzt, wenn ich an die guten alten Zeiten denke, erinnerte ich mich an die größte Schokolade meiner Kindheit: Blox von Migros. Auf jeden Fall mein „Madeleine de Proust“
Dies sind die einzigen Bilder, die ich online finden konnte, aber wenn Sie sie wussten, wissen Sie, wovon ich spreche.
Also, warum zum Teufel hat Migros/Frey sie nicht mehr gemacht? Waren sie ihrer Zeit viel zu gut und voraus?
Haben die großen Schokoladenlobbys Migros bedroht, als der Markt durch ihre Finger rutschte?
Wurde das Marketing -Team, das beschlossen hat, es zu beenden, abgefeuert?
Wurde das Marketing -Team, das kürzlich beschlossen hat, Lego Rippoff unter Blox -Namen zu verkaufen, entlassen? Werden sie sein?
Für wen muss ich stimmen/bezahlen, um zu sehen, dass diese himmlischen Freuden zurückkommen?
https://i.redd.it/qyd098h40w7f1.jpeg
Von Nixx177
9 Kommentare
Darn, that Blox Pistache looks nice. Never seen that before. Bad that it is no longer available.
Try contacting Migros Customer Service.
officially to young to know this
Oh I remember them! No clue why they disappeared though. Maybe Nestlé and Migros had a dispute 🧐
> So, why the hell did migros/frey stop making them?
They were indeed great!
And to answer your question: I don’t know, but Migros has a long tradition of making bad decisions.
So if the obvious way to go forward is to keep a great product, then chances that they’re going to cancel the product are high.
Probably it was decided in the course of their general strategy „less store brands, more ‚real‘ brands“ that they have started quite a while ago. So they probably decided that they want to sell Mars and Snickers instead of Blox. (As they have reduced the amount of Frey Chocolate in order to flood the shelves with Lindt.)
Funnily enough Coop over the same period of time has basically been doing the opposite (introducing more store brands), this is why Coop and Migros are nowadays more similar than they used to be two, three decades ago. (And maybe also the reason why Coop became more successful while Migros is falling apart.)
OMG. brings me back hard ! Totally forgot about those ! Thx dude
I also remember a product called Top2 that basically nobody else does (so far I’ve only ever met 1 person who could still remember).
It was a mix of ketchup and mayo. There were even ads on TV for it („Some it like that way, some like it the other way. Why not both“)
Funnily enough, I’ve seen the same concept again in stores just last month.
CHATGPT said Migros decided to removed it because of the lack of popularity the chocolate bar had…and decide to replace it with more iconic brand..
I remember when I first moved here, Migros didn’t sell Mars products, so they had these clones.
They weren’t as nice.
AFAIK these basically only existed to spite Mars and were mostly a flop financially. Once Migros got deals with Mars and the other candy bar companies, they dropped them.